AREAS OF EXPERTISE

• Content Strategy (web, social, e-mail marketing)

• Brand strategy - audience persona definition, brand positioning, re-brand strategy, brand workshops

• 360 Social media strategies + team workshops

• Social Media & Content Audits - Market Analysis + Competitor Benchmarking

• Brand Research Focus Groups

• Copywriting - Brand T.O.V, social media posts, e-newsletters, website, product copy, blogs, POS

• Influencer outreach strategy and management

• Private social media training & sessions with teams in-house

• Content Creation & Creative Direction - storyboarding, campaign creatives, creative briefs, model casting, talent hire and styling

If you would like to work with me please contact me directly at sophieblowfieldltd@gmail.com